Twentieth Century Fox is one of the leading six major film studios.

To develop creative press invites to theatrical screenings and events that themselves become collectible items.

We created a series of well-crafted invitations and theatrical promotional materials  specific for each title. For Ice Age, ideas and executions included thermo-sensitive collateral that required placement in the freezer for 30 seconds to reveal the invite as well as several build-your-own kits. For X-Men a deck of playing cards introduced the film’s characters. The Day the Earth Stood Still invite included a flip book, Jumper a set of postcards from around the world.

The invites were well-received and the title-specific designs and selection of material resonated well with the press and the producers.

The Day the Earth Stood Still flipbook

Wolverine playing cards

Ice Age 3 invite samples