QR Code
A Quick Response code (colloquially referred to as a QR code) is a matrix barcode that can be read by a QR reader and thereby transmit information to users. It has become more popular with the rise of smartphones. While Denso Wave owns the patent rights to QR codes, they are currently free to use without license.
Qualitative Research
Research that is designed to provide insight; one-on-one interviews and focus groups inhabit this domain.
Quality Assurance (QA)
Monitoring the different components of a project to ensure they are able to satisfactorily contribute to the project as a whole. Quality assurance usually involves rigorous internal testing of a project so it may be delivered error-free to a client or the public.
Quantitative Research
Research that is designed to provide measurement; polling and large-scale studies are part of this type of research.