Vintage Mad Men Quote Cards
To celebrate tonight’s return of Mad Men, we’ve made some vintage styled cards featuring Mad Men characters and some of their most memorable phrases. We hope you enjoy them and the season premiere of Mad Men’s 5th season tonight on AMC!
Read more…
Mad Men Advertisements
In celebration of AMC’s Mad Men returning after an 18 month hiatus for its fifth season, we decided to pair classic advertising slogans with each character from the hit show. See if you can figure out which brand is attached to each character and check back on Sunday for more Mad Men images.
Read more…
Marketing to the African American Consumer
Advertising that appeals to ethnic identities and specific cultures has become an important aspect in advertising. If this is not executed correctly, it can turn multicultural consumers against a company. Research shows that minorities are more brand loyal than the general market, so understanding how to appeal to these segments is key. To successfully appeal to these markets that encompass America, understanding the attitudes, values and characteristics of the multicultural consumer is important to make that connection and change their purchasing behavior. This will be one of a three part series where I’ll discuss marketing tactics to advertise to African American, Latino American and Asian American consumers.
Read more…
Vintage Muppets Commercials
Puppeteer Jim Henson is best known for the characters he created for “Sesame Street” and “The Muppet Show.” But before his success with “Sesame Street” and “The Muppets Show,” Jim Henson spent years working on hundreds of commercials throughout the 1960s and 70s. During that experimental period, he introduced and developed many of the characters as we know them today.
Read more…
Apple’s “1984″ – The Ad That Changed The World
Created by Chiat/Day and directed by Ridley Scott (Bladerunner, Alien, Thelma & Louise), Apple’s “1984″ TV spot introducing the Macintosh computer,is still considered by many in the advertising and marketing industry as “probably the greatest commercial in the history of advertising” (Bob Garfield, And Now A Few Words From Me).
Read more…
Resources: Google Grants for Nonprofits
Google AdWords are a great way to get your website and consequently your product and service noticed. Google AdWords are advertisements that appear on the right hand side of a Google search when relevant keywords are used in a search. Individuals and businesses have to pay to appear during these searches, but did you know that nonprofit organizations can apply for AdWords free of charge?
Read more…
Who Would Have Thought?
(Above) Art piece by Martin Pyper using nails and string.
When you look around the room you are in right now, how many items do you see? How many of these items do you find useful? Can that stapler be used to do something more than attach papers together? Can that pen do more than write? Sometimes we are so comfortable with our surroundings that we don’t notice things that were there all along, and sometimes we are so used to using objects for what they were made to be used for that we don’t see other possible uses for them. This is unfortunate, as beautiful and amazing things can be made when imagination is the only limitation. This entry showcases a selection of artists who have thought beyond the stapler and the pen. Their work displays what is possible when we “think outside of the box.”
Advertising Design and Arts Inspirations