Internet Discourse and Identity - A Primer

The concept of identity on the Internet has shifted drastically since its early days. Back in the first years of its inception, the Internet was dominated by anonymous discourse, an ever-changing landscape of chat logs and static webpages filled with animated GIFs. That world, for the most part, has largely disappeared, giving way to “the social web.” However, I believe that name is a bit misleading - the web has always been a social medium. Social media wasn’t invented, it merely gained a household name. In this blog, I’ll look at some of the ways the concepts of identity and communication over the Internet have shifted and evolved since the advent of widespread “social media.”
Read more…
Social Media: The Power of Pinning

Pinterest, the online pinboard, has captured the attention of millions. As a marketing enthusiast and Pinner myself, it felt right to discuss this new social network that is progressively making strides in the social media space.
Read more…
A Few Hours With Google+
So after tooling around with Google+ for a little bit, I have to say I’m pretty happy with the project. Maybe it’s the Google name stamped on the package, but all in all I have to say it’s a pretty good social offering from the search giant.
Google+ : Google with a + Sign Next To It
Google just unveiled their own social network: Google+. Since I apparently don’t have enough status in the cool kid’s club to be in on the first round of invites, I thought I’d share my thoughts on what I’ve seen and heard so far.
The first thing that struck me is that Google+ is a validation of +1′s existence. I had discussed previously that I thought +1 was a good attempt by Google at competing with Facebook’s Like, but didn’t have the full social infrastructure beneath it to support. But that is the probably the least interesting thing about Google+, which has plenty of features which merit discussion.
Social Media: +1 digital marketing Facebook Google social media social media marketing social networks social platforms



