List: Successful YouTube Channels
As I discussed in my last post about YouTube advertising resources, YouTube is definitely the big dog in online video. Soon, I’m going to elaborate on what the YouTube platform has planned for the future as well as my thoughts on the proposed shift in media consumption, but first I thought I’d share a list of the some of the most successful channels on YouTube as a quick way of starting the conversation. These are not organized in any particular way and don’t show every single large channel, just a selection of some of the top performers. For a more detailed list, you can check YouTube’s own channels page or this unofficial list from VidStatsX.
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Marketing: Online Video & Business Building
In a world of abundance and a crowded market place, video provides an opportunity to build business and brand identity. Digital technology has changed our way of life. It provides a new communication channel to share information with consumers and can help brands engage consumers in an interactive way. With anytime access to the web through smart phones, tablets and computers, companies have the opportunity to engage with customers to produce sales. Video is a social, interactive, and engaging experience that marketers can use to their advantage to grow their business.
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